Media Hall of Fame - Kristina Hajjar
Kristina (Betrus) Hajjar, 1980, Journalism: Kristina has served Los Angeles County for 31 years as director of communications for two major departments, including its world-renowned Fire Department of “Emergency” and “Baywatch” television fame, and also its Public Social Services Department, the nation’s largest, serving 10 million residents. She is credited by her peers and superiors as leading the county’s public messaging in numerous times of crisis. As communications director of the Public Social Services Department, Hajjar also is editor of the department’s digital newsletter. Her award-winning communications work has been cited by multiple trade organizations. Prior to joining Los Angeles County, Hajjar worked for 10 years as a Los Angeles area publicist in the entertainment and healthcare industries, and worked with many celebrities. She recently opened her own consulting firm, Hajjar Communications, from her home base in Los Angeles.
“After working with Kristina for only a short time, I realized that she possessed more talents that our department had originally envisioned as her scope of work. Her writing ability and practical knowledge of public relations enabled her to assist me with the preparation of talking points, special reports, high-profile events, responses to citizen complaints, media statements, media releases, and more,” said P. Michael Freeman, a retired fire chief of Los Angeles County.