Start up
Build up your venture idea.
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Isabella Bank Institute for Entrepreneurship
We are a dedicated institute for student entrepreneurs across campus and beyond. We aim to maximize your success by fostering your entrepreneurial mindset, promote inter-disciplinary collaboration and provide support for the creation and development of your new ventures. Jumpstart your ideas and get involved today!
Tune in for excitement!
Passion. Potential. Pitches. Don't miss any of the 2025 New Venture Challenge excitement.
Tune in Friday, April 11 at 1 p.m. for great ideas and fierce competition. Then, join the judges, mentors, spectators and teams as they see who is going home with thousands of dollars in venture financing. The awards broadcast begins at 6:30 p.m. and one team will walk away as the overall best venture.
Start your entrepreneurial journey
Central Michigan University’s College of Business Administration is the home of the Isabella Bank Institute for Entrepreneurship and the first Department of Entrepreneurship in the state of Michigan. We are a student-centric hub where experiential, curricular, and external entrepreneurial opportunities intersect.
Our mission is to maximize student success by fostering a campus-wide entrepreneurial mindset that promotes inter-disciplinary collaboration and the creation of new ventures.
We aim to create innovative programming, boost cross-campus and ecosystem collaboration and provide a comprehensive mentoring program.
Our institute provides extracurricular opportunities and is open to all undergraduate and graduate CMU students.
Student opportunities
- Meet experienced alumni, faculty, entrepreneurs, investors, and other business and political leaders.
- Learn practical skills, innovative thinking, and connect with mentors and entrepreneurial resources.
- Attend skill-building workshops and compete in pitch competitions and Hackathons.
- Take part in special scholarship programs and travel experiences.
- Pitch your venture at our signature New Venture Challenge event and compete for up to $20,000 in cash awards.
Find your path
Are you interested in becoming an entrepreneur?
Every journey is unique. Explore the opportunities that interest you.
CMU’s new branding, admissions kit earn international recognition
by
Sanjna Jassi
Central Michigan University's University Communications received two international awards from the Council for Advancement and Support of Education.
The Council for Advancement and Support of Education has honored Central Michigan University's University Communications team with two international awards for two projects completed in 2020.
CASE awarded University Communications with the silver international Circle of Excellence award for its Branding Program and the bronze international Circle of Excellence award for its Admit Kit.
CMU launched its "We do" brand in September 2020 after months of research and input from the campus community. The brand emphasizes active learning and real-world success for students and alumni.
The brand launch includes coordinated internal communications, new signage and graphics, internal web resources, updated advertising and recruiting materials, and employee training.
CMU also redesigned its admittance kit to align with the new brand. The kit, sent to all admitted students, is meant to inspire energy and excitement when applicants are notified of their acceptance to CMU, as the "We do" brand exemplifies. The admit kit provides future students with a notice of admittance, instructions for critical next steps to officially become a CMU student, a welcome to the campus community, and notification of any merit scholarship eligibility.
"All materials were superb, and we're impressed with the scholarship notice going out at the same time in the admittance kit," said judges. "The Next Steps insert is such an easy idea, and a lot of times no one presents the information in an easy way. Well done!"
CASE Circle of Excellence Awards recognize institutions and their staff members worldwide who have made an ongoing impact and delivered outstanding results through innovative, inspiring and creative ideas for multiple categories including publications, communications, student advancement and more.
Collectively, CASE received 2,967 entries from 530 member institutions in 27 countries and selected more than 500 entries for awards.
Signature Programs
Isabella Bank Institute for Entrepreneurship
Explore special opportunities to learn new skills and travel the world.
Compete & Win
New Venture Challenge 2025
Present your venture and win BIG at the New Venture Challenge.
Build your skills
Workshops and events
Boost your entrepreneurial skills through our workshops, mentor meetups and pitch competitions.
Develop your ideas
IDEA Den
Learn about the entrepreneurship makerspace on campus in Grawn Hall.
Ready, Set, Pitch!
Make-A-Pitch 2024
Present a 2-minute pitch at the Make-A-Pitch Competition and you could win prizes and bragging rights!
Meet Mentors
Mentorship and support
Connect with mentors and faculty who are here to support the next generation of CMU entrepreneurs.
Support students
Make an impact
Are you a CMU alum looking to support CMU student entrepreneurs? Learn how you can support or donate to the Entrepreneurship Institute.
View our programming newsletter
Alumni give back to students through mentorship, real-world experiences
The Wakeling Gendron Entrepreneurial Scholars program wrapped its first cohort this academic year.
Students compete to win cash prizes at the New Venture Challenge
Pitched 40 ventures at NMV Challenge, Friday, April 19, CMU. Judges awarded $100,000 in cash prizes.
Wakeling Gendron Scholars make a life-changing trip to Texas
Wakeling and Gendron Scholars attended SXSW in Texas, meeting industry leaders and gaining entrepreneurial insights.
Business barriers lead CMU students to a new venture
Justin Ashman and Philip Mundt won Central Michigan University's New Venture Competition with their 3-D printing operation, Form Further.
