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Sawyer, Lauren

SR ASSOC DIR/WEB & DIGITAL STRATEGY

Biography

As a member of our digital team, Lauren specializes in helping college collaborators optimize their pages, with a decade’s worth of experience in marketing in various industries. As all good marketers do, Lauren loves data - understanding behavior, analyzing it and presenting content that drives the desired action is her bread and butter.  

A 3rd generation farmer, Lauren was born and raised in Rosebush. When she’s not busy raising two tiny humans with her husband, she binges books, listens to podcasts and tries to convince her husband that Scottish Highland cattle are a good investment.

More about Lauren Sawyer

Bachelor of Arts -  Adrian College 2012 | Majored in Business Administration & Religious Studies 

Master of Business Administration -  Central Michigan University; expected 2025

Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.