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Verhulsdonck, Gustav

Associate Professor / General Business / Applied Business Communication

FACULTY

Biography

Gustav Verhulsdonck is an associate professor in Business Information Systems at Central Michigan University, where he teaches in the Applied Business Communication program. His research interests are user experience design, intercultural communication, mobility, data analytics and artificial intelligence. He has worked as a technical writer for International Business Machines (IBM) and as a visiting researcher for the University of Southern California’s Institute for Creative Technologies. He also worked as a consultant for clients such as the National Aeronautics and Space Administration (NASA) and the U.S. Army Research Laboratory. His research has appeared in the Journal of Business and Technical CommunicationTechnical Communication Quarterly, Computers and Composition, and ACM's Communication Design Quarterly. He is co-author (together with Jason Tham, Texas Tech University and Tharon Howard, Clemson University) of UX-Writing: Designing User-Centered Content (Routledge, 2023).

More about Gustav Verhulsdonck

G. Verhulsdonck, J. Tham, Texas Tech University, T. Howard, Clemson University UX-Writing: Designing User-Centered Content (Routledge, 2023). UX Writing: Designing User-Centered Content

  • This flexible textbook provides an integrated approach to user experience (UX) writing and equips students and practitioners with the essential principles and methods to succeed in writing for UX. The fundamental goal of UX writing is to produce usable and attractive content that boosts user engagement and business growth. This book teaches writers how to create content that helps users perform desired tasks while serving business needs. It is informed by user-centered design, content strategy,
    www.routledge.com
  • PHD, New Mexico State University
  • MA, New Mexico State University
  • MA,  University of Groningen