Resources for faculty, staff and communicators

Tell your unit's story with our campus collaborator resources. If you are posting to social media, writing news stories, managing your unit’s website or creating other content these resources will help you streamline your communications and attract more attention. 

Here you’ll find trainings, templates and tools to help you:

Create content using CMU’s We Do brand. 
Write compelling news stories.
Design branded flyers and brochures.
Edit your unit's web page.

Add events to the university webpage.
Post engaging social content.
Create marketing and communication materials.

Sign up for a training 

New to the university or to your role? Training is a great place to start! Trainings are offered on a regular, monthly basis. Brand training is recommended for all collaborators.  Registration closes for all training sessions 48 hours in advance. Sessions with less than 3 registrants may be subject to cancellation.  

Brand training 

Offered the second week of the month.

How do we tell the CMU story? The answer is with brand. Learn more about ‘We Do' and leave with writing and visual tools you can utilize right away. 

New website collaborator training 

Offered the third week of the month.

Your webpage is a first stop shop for information. We also offer training topics to help you enhance your skills using images, documents, forms, and optimizing your web pages to improve the user journey. Training for new website collaborators is required before you can work on web pages and content items. 

News writing training 

Offered the fourth week of the month.

If you’ve ever wanted to write a news-style story about something great at CMU, we’ll have you shouting, “Stop the presses” after one short session.

Advanced News Writing: The Art of Storytelling

Offered the fourth week of the month.

Prerequisite: Basic news writing training.

Advanced news writing and storytelling is for those who wish to build on the skills learned in our basic news writing training module. The session focuses on storytelling techniques to enhance news stories written for submission to the CMU website.

Media training 

Throughout the year, and by request.

The thought of working with the media can be overwhelming. This interactive workshop helps faculty and staff learn how to feel comfortable and confident about amplifying their expertise while also raising CMU’s reputation. Offered twice per semester and upon request for individuals, teams or departments.

Social media training  

Offered virtually 

Social media training is available virtually at your own pace. Request to join our Teams group below and access recording trainings and discussions.   

If you are onboarding a new social media manager please email socialmedia@cmich.edu with new manager's name, cmich ID and channels they are running. 

REQUEST TO JOIN TEAMS GROUP AND ACCESS TRAININGS 

Additional resources  

Brand  

Marketing consultations  

Request a brainstorm or marketing collaboration meeting

Photography

Logos, colors, graphics  

Licensing & Trademark 

Social Media  

News Writing

Website

Additional resources